The overarching vision of Arboreals is to create a distinctive, membership-based community committed to the preservation and celebration of forests. Our mission is multifaceted—connecting people with nature, fostering a community through art, and driving sustainable living. By starting with our existing 100-acre sustainable tree farm in Rhode Island, we’re setting a blueprint for developing similar, nature-immersed properties worldwide. Each estate is not just a location but a living, breathing testament to our commitment to sustainability and community.

Art within Arboreals serves as a bridge between the natural and the human imagination. Drawing inspiration from the forest’s unpredictable pattern play and controlled chaos, the project’s art collection showcases a diverse range of styles, all echoing the magical realism of the woods. From the 1-1 OG collection of tree-people to the generative phase 2 collection of forest denizens, each piece is a narrative, a dialogue between the artist and the forest.

The technological integration extends into the very heart of the forest, where an outdoor gallery melds the digital with the physical. Here, NFT art comes alive through AR frames, and physical sculptures are interwoven with sensors, cameras, and interactive elements. These technological touchpoints allow NFT holders to engage with the art and the forest in a profoundly personal, interactive manner, bridging the gap between the digital and the natural realms.

In keeping with Arboreals’ commitment to sustainability, the technological footprint is meticulously designed to be minimally invasive, ensuring the forest’s vitality while maximizing human engagement. The project’s sustainability narrative unfolds further in initiatives like automated mushroom cultivation rooms and sustainable agroforestry practices, symbolizing a harmonious, symbiotic relationship between technology, humanity, and the forest.

• Successfully mint and distribute the Arboreals NFT collections, establishing a robust initial community of stakeholders.
• Begin the development of the flagship retreat center in Rhode Island, focusing on sustainable construction and minimally invasive development to preserve the natural environment.

• Initiate the metaverse-linked outdoor gallery, integrating AR and interactive technologies to offer members a unique, immersive experience.
• Host the first series of events, workshops, and retreats, focusing on community building, artistic collaboration, and nature immersion.
• Kickstart the production and sale of sustainable products at the estate, channeling the profits into enriching member benefits and funding further project developments.
• Launch the artist-in-residence program, providing a platform for artists, craftspeople, and sustainable entrepreneurs to showcase and sell their creations through the Arboreals webstores and in real-life (IRL) stores.

• Leverage the unique identity of the Arboreals NFT art to extend the brand into clothing, media, and other outlets, capturing an audience beyond the web3 space and establishing a broader cultural impact.

• Replicate the successful model of the Rhode Island retreat center in other locations worldwide, creating a global network of Arboreals retreat centers.
• Grow the Arboreals community by continuously engaging new members, artists, and environmental enthusiasts.

• Evolve and expand sustainable practices, ensuring that each retreat center contributes positively to its local ecosystem.
• Invest in research and development of new sustainable technologies and practices, becoming a frontrunner in eco-friendly innovation.

• Establish Arboreals as a recognized platform for artists whose work resonates with the themes of nature, sustainability, and community.
• Curate and host significant art events, exhibitions, and collaborations that draw attention to the intersection of art, technology, and the environment.

• Launch the forest incubator program, providing a nurturing environment for entrepreneurs and artists to reside at the estate, focusing on bringing their products to market with the support of Arboreals’ team of experts. This initiative is backed by the proven track record of Arbo’s other business, which runs successful accelerator programs funded by JP Morgan, having trained over 100 entrepreneurs.

• Create a welcoming, inclusive community space where members can share experiences, collaborate on projects, and participate in decision-making processes.
• Utilize NFTs and technology to facilitate meaningful interactions, both in the digital realm and at the physical retreat centers.

• Ensure that all Arboreals initiatives contribute to the preservation and enrichment of the forest ecosystem.
• Set measurable sustainability targets for each retreat center and project, monitoring and adapting practices to minimize the environmental footprint.

• Provide a platform for artists to explore and express the intricate relationship between humans and nature through their work.
• Foster a culture of creativity and innovation, where art is not only appreciated but also serves as a catalyst for environmental awareness and community engagement.

• Arboreals opens its doors to everyone, inviting individuals to immerse themselves in a world where art, nature, and technology intersect. Whether you’re purchasing our unique, eco-friendly products, booking a serene stay at our retreat centers, or attending one of our inspiring events, Arboreals offers a range of experiences for all to enjoy.
• Note: Certain events and experiences are exclusively reserved for our members, adding unique value to our membership program.

• Annual or monthly memberships can be conveniently accessed by renting an NFT on secondary marketplaces.
• For those less familiar or comfortable with NFTs, membership can also be purchased with a credit card, with the NFT held in a custody wallet, ensuring inclusivity and ease of access for all.

• standard member’s discount on all products, events, and short term rentals (discount may vary per offering)
• exclusive limited edition products available only to members at wholesale prices before they are offered to the broader market
• access to members-only private virtual and irl events
• ability to apply for our forest-incubator program where we help kick-start product and business ideas
• ability to apply for our live in artist in residence program
• right to sell your own products or services through our webstore
• access to a drop-shipping program where you can sell our products for a commission
• a portion of profits from the business ventures are used to fund free member rewards including free products or art
• potential to re-sell or rent NFTs to others on the secondary markets

Non-web3-native members and non-members will all have the ability to use tokens as well, through a seemless web2 front end interface where they can purchase and redeem webstore credits in order to get discounts on product sales.  webstore credits are linked on the back-end to tokens.  As the total tokens available will be capped, any credits purchased through the web2 interface and subsequently burned will be deflationary in nature.

While there may be an external secondary market for our tokens, this is not something that we are planning or something that we will intentionally control.  The value of an Arboreal token in our ecosystem as it related to the real USD value of benefits will be measured and set on a monthly or quarterly basis, with the expectation of balancing supply and demand.

regular redemption of tokens is expected to offset token generation and ensure that the supply does not become inflated.

• Mint and distribute Arboreals NFT collection.
• Initiate parallel sales of annual and lifetime memberships through NFT purchases or rentals.
• Begin base funding threshold activities: cultivate and sell functional and gourmet mushrooms alongside other forest products.

• Launch product lines: lion’s mane mushroom powder, gourmet mushrooms, wild foraged products (birch and maple sap, bottled switchel), live edge slabs, bespoke furniture, clothing line, and member-created products.
• Farm development: field maintenance with goats and sheep, establishing infrastructure for processing and potential product lines.
• Start the transformation of the main house into a luxury short-term rental.

• Develop off-grid tiny homes and yurts for retreats and additional short-term rentals.
• Upgrade trails and waterways, integrating art and metaverse connections for the outdoor metaverse-linked art gallery.
• Plan and host initial events, focusing on community engagement and brand visibility.

• Develop the barn into a premium event center for weddings and high-end private events.
• Scale up the hosting of events post-development, aiming for larger scale and increased revenue generation.

• Assess and expand the Arboreals product line based on market feedback and community involvement.
• Plan for the replication of the retreat center model in additional locations, fostering a global network of Arboreals centers.
• Invest in sustainability initiatives and innovations, ensuring eco-friendly practices in all new developments.

• Nature enthusiasts and environmental advocates seeking immersive, sustainable experiences. 
• Artists, craftspeople, and entrepreneurs looking for collaborative, creative retreat spaces.
• Consumers interested in unique, sustainable products and eco-friendly lifestyles.
• Event organizers seeking unique, nature-integrated venues for weddings, retreats, and corporate events.

• Increasing demand for sustainable, eco-friendly products and experiences.
• Growing interest in nature immersion and forest therapy for mental and physical well-being.
• Need for creative, inspiring spaces for artists and entrepreneurs to collaborate and innovate.

• [The Global eco-tourism] market is expected to grow at a CAGR of 9% between 2024 and 2032, estimating the market value to reach nearly USD 518.22 billion by 2032​​. [“]
• Generation Y (millennials) are a significant driving force in the eco-tourism market due to their increasing demand for technology-driven services, focus on experiences over material possessions, and a strong inclination towards social consciousness and environmental awareness​ [“] 
• North America holds a dominant position in the ecotourism market due to the region’s increasing environmental awareness, diverse natural landscapes, and supportive government policies promoting conservation and responsible tourism​​.[“]
• Studies have indicated that spending time in nature can act as an antidote to stress, significantly reducing blood pressure, stress hormone levels, and nervous system arousal. It’s also known to improve immune system function, self-esteem, mood, and even speed up healing rates. Particularly, research has highlighted that spending at least 120 minutes a week in nature is associated with improved self-reported health and well-being. Moreover, the concept of ‘forest schools’ has gained traction, especially in the United States, promoting learning in natural settings outdoors, reflecting the increasing acknowledgment of the therapeutic values of nature​​​​ [“] [“]
• there’s an observable positive trajectory in the number of coworking space openings. These spaces are not only expanding in numbers but are also increasingly focusing on creating exceptional experiences that set them apart from traditional working environments. The emphasis is on curating environments that cater to the functional needs and also provide unique, engaging, and enjoyable experiences. The trend indicates a growing demand for spaces that foster creativity, collaboration, and innovation among professionals​​​​ [“] [“]

• The market for nature-centric retreats and sustainable products is diverse and regionally fragmented, with numerous local players dominating specific areas.
• In southern New England, the market is characterized by a mix of established retreat centers, boutique eco-tourism ventures, and artisanal product creators, each offering unique experiences and products but often limited in scale and reach.

Setu Vermont, another gem in the heart of New England, offers a serene setting with mountain views and lush gardens. Their retreats focus on East Indian wellness techniques, offering yoga, meditation, massage, and Ayurveda. The retreat is known for its upscale accommodations and the tranquil experience it offers

Hallelujah Farm in Southern New Hampshire is a spiritual retreat center set in the picturesque hills of Chesterfield. The farm’s beautifully renovated 18th-century buildings and its stunning chapel and meditation space offer a peaceful getaway.

Secular appeal: Many of the competitors focus on a specific customer demographic seeking a more overtly “spiritual” experience.  While this is something that The Arboreals also offers, our branding and targeting is geared towards a broader appeal for any urban resident seeking a quick escape, and to connect with nature without any expectations.

Art, Nature, and Technology Fusion:  Unlike traditional retreats, Arboreals offers a unique blend of art immersion, nature connection, and technological engagement, providing an unmatched, holistic experience.

Commitment to Sustainability:  Arboreals goes beyond the standard eco-friendly rhetoric, embedding sustainability deeply into its product lines, retreat center designs, and community initiatives.

NFT and Metaverse Integration: Leveraging NFTs and metaverse technology, Arboreals offers novel ways for members to engage with art, nature, and each other, bridging the gap between digital interaction and real-world experiences.

Business Model Innovation:  Arboreals stands out by grounding its digital presence in a solid, real-world business model, appealing to a broader market beyond typical web3 enthusiasts and ensuring long-term value and relevance.

• Market volatility affecting NFT and cryptocurrency values.
• Operational challenges in sustainable development and maintaining eco-friendly practices.
• Dependence on consumer interest in eco-tourism and sustainable products during economic downturns.

• Diversify revenue streams to include a variety of products, services, and event offerings.
• Continuously engage the community for feedback and adapt business strategies accordingly.
• Invest in marketing and partnerships to strengthen brand recognition and expand market reach.